Google Analytics is an amazing tool, however, it is very easy to find yourself overwhelmed by data. An issue I see often is with so much great data available, people can find it difficult to see the wood from the trees. You can gain some great insights from Google Analytics but it is a tool to help you make actionable decisions to grow your business.
In a previous post, I showed you how to block referral spam from your analytics account. I now use an updated method of returning the referral spambots to the spammer’s site. Well, the spammers are at it again, this time with organic keyword spam.
Keeping your Google Analytics data clean is an essential task for any online marketer. In this tutorial, I will show you how to easily and quickly remove any automated bots from showing up and wrecking your data.
With so much data instantly at your fingertips, it’s easy to forget to configure Google Analytics correctly before diving into the data. This often overlooked yet simple task takes less than a minute to set up, but dramatically improves the quality of your data, allowing you to make better decisions.
This simple guide will walk you through the process of adding tracking code to links. Once the tracking code has been installed you’ll quickly be able to identify links and assess their impact. This guide will save you a load of time and speed up the reporting process.