One of the first things I look at when analysing the health of a website is what content is being indexed in Google.
Index Management: A How-To Guide
Reading Time: 5 minutes
How To Build Big Links With Infographics
Reading Time: 4 minutes
Link building is hard. It takes time and effort to get a successful campaign. My strategy is to hedge my bets and try to design campaigns that have a high chance of success.
How To Check If Google is Caching Your Website Correctly
Reading Time: 5 minutes
The best website in the world will not rank well if Google cannot crawl, index and cache them correctly. While everything might render ok to a human visitor using a browser, there may be certain elements that Google may be blocked or restricted to assess.
Continue Reading …A Guide to Content Marketing for eCommerce Websites
Reading Time: 4 minutes
They say content is King, and this is most definitely the case in 2018. However, if you are going to use content to your advantage, you need to have a solid strategy, and your content needs to be engaging, interesting, and add value to the reader.
Crawl Rate Getting You Down? Have You Audited Your XML Sitemap
Reading Time: 3 minutes
Most of the time, an XML sitemap is set up using a plugin or extensions and instantly forgotten about. The assumption here is that it is working on autopilot and is running smoothly.
Continue Reading …
Continue Reading …
How To Build Links With Link Roundups
Reading Time: 2 minutes
I love link roundups. Where else do you find people who are actively looking for links? It’s so easy, it almost feels like cheating. As with all the best link building strategies, this tactic has the potential drive traffic and put your content in front of a new audience.
